Realty Blogging : The Book
Unleash the power of blogging in your real estate business
Realty Blogging is a book written for real estate agents. It shows how to utilize the direct-communication and marketing power of a blog to capture the interest of homeowners, buyers and sellers.
Drawing upon their extensive experience in blogging, real estate, and online marketing, authors Richard Nacht and Paul Chaney reveal how to:
- Develop an effective Internet marketing strategy
- Generate leads consistently at almost no cost
- Define yourself as an expert in a particular area
- Serve your market niche
- Establish long-term relationships with your customers
- Create content that attracts major search engines
- Create buzz about your blog in the media
Plus, you receive a FREE blogging platform and instructional sessions to get you blogging right away!
On a personal note, I would like to thank the authors for their references to the blog you are now reading.
From the Back Cover
“Nacht and Chaney are the first ones to specifically address the huge potential blogging holds for real estate professionals. The authors go beyond the hype and explain in detail the tangible benefits of real-estate industry blogging when used as a strategic marketing medium.”
Source: Realty Blogging.
February 19, 2007 in Good Real Estate Books | Permalink | Comments (7) | TrackBack
Building American Cities
Book Review: The Urban Real Estate Game
This is a volatile story of social conflict that rends the very fabric of American society, but in the end gives shape to our urban centers. This second edition is the startling story of how American cities emerge, grow, change, contract, decay, and become resuscitated. With keen insight, the authors analyze urban social processes, such as migration to suburbia and the effect of foreign capital investment on U.S. real estate ventures.
Examining patterns in the location, development, financing, and construction decisions of small and large corporations, the book looks at the interplay of industrial and development corporations with various levels of government. In addition to political aspects, it reflects on the social costs of unbridled urban growth and decline, pollution, wasted energy, congestion, and the negative impact on minorities.
Published by Beard Books. For more information see www.beardbooks.com.
January 31, 2007 in Good Real Estate Books | Permalink | Comments (1) | TrackBack
