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Virtual Curb Appeal

According to a recent survey by the National Association of Realtors, 91 per cent of home buyers used the Internet to search for available homes. If you’re a home seller, what does that mean for you? It means, that not only do you need traditional curb appeal, from the street, you need virtual curb appeal on the Internet. Buyers are making decisions on whether or not to even drive by you home based on how it looks on-line.

If you’re considering selling your house, one thing you might want to do is take a few pictures of the home yourself. Look at them through the eyes of a buyer. What do you see? Are they appealing enough to capture a buyer’s attention and compel them to look at your home?

Or if your home is sitting on the market with no showings, take a good look at the principal photo on the MLS. Does it look compelling? It may be time to re-assess your online curb appeal. The Internet is now the initial place you need to make good first impression.

March 11, 2008 in Curb Appeal | Permalink

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Comments

Curb appeal is so important, you have a like the look of the home before you schedule an appointament to see it. Its true you are selling your house through pictures these days.

Posted by: Dino | Sep 2, 2010 11:05:57 AM

Curb appeal is so important, you have a like the look of the home before you schedule an appointament to see it. Its true you are selling your house through pictures these days.

Posted by: Dino | Sep 2, 2010 11:05:57 AM

I think that's great term and I would like to "borrow" it. I live and work in St. John's, NL, a real estate hot bed these days. Virtual curb appeal is a key marketing tool for the homes I list. It works to get area residents in to see the home, and is an excellent marketing tool to sell a home to out of town, province or country buyers. I have had a number of buyers who buy based largely on the pictures. More than once I have heard " I love that home" and all they have seen are the online pictures.

Posted by: Larry Hann | Mar 20, 2008 4:37:36 AM

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